Categoría: Web Analytics / Digital
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Conversion by activity according to medium source and device – 2016
We are analyzing progressively different data about our Study on Conevrsion in Spanish E-commerce 2016. In previous posts we have verified that the conversions in different areas of activity are different.…
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Log-based and JavaScript-based web analytics, pros and contras
If I look back at the end of the 90s, when I started work in this delightful web/digital sector, I already used web analytics without being aware of it (because the…
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You still haven’t got the improved e-commerce tracking in Google Analytics? 7 reasons why you should update
I’m sure you want to know more about your e-commerce business Our online business is running and Google Analytics can offer us relevant information about it: the conversion rate, the numbers of…